Senior Marketing Manager

About this role

Who we are: 

Urbis is people focussed, and we want the best for our team, our clients, and our communities. We are a community of passionate problem solvers, sought out by clients for our fresh thinking and approach to their city-shaping projects. Our mission is to help create meaningful, sustainable cities & communities. 

Urbis is an employer of choice for gender equality (EOCGE), recognised through the Workplace Gender Equality Agency (WGEA), and active participants in the Federal Career Revive Initiative which supports the attraction and retention of women returning to work after a career break. 

We pride ourselves in empowering our employees and supporting them to be the best they can be. Here you will make a tangible difference and positive impact, while gaining incredible industry experience and broad ranging exposure to the most exciting work.  

Urbis, Shaping futures your way!  

 

The Opportunity:  

Are you passionate about marketing, brand and making a tangible impact in a city-shaping environment? Urbis is offering a unique opportunity to lead a specialist marketing function as our Senior Marketing Manager on a 12-month fixed-term contract. In this exciting role, you'll partner with the Head of Brand, Marketing & Communications to bring our new brand strategy to life. 

You'll take the lead on implementing our brand re-fresh program, developing high-impact integrated brand campaigns and partnerships, and evolving our marketing technology stack to improve brand understanding and experiences for our clients, people and the market.  

You'll also work closely with our Senior leaders, Directors, People and Culture, and Business Development teams to collaborate on marketing plans and content to build our profile and reputation as a leading Urban Consultancy.    

 

You will: 

• Lead, mentor and develop the Marketing team, fostering a collaborative, high-performing and positive team culture across the broader Brand & Clients (B&C) function 

• Support the Head of Brand, Marketing & Communications in delivering strategic brand and marketing initiatives aligned to company strategy and B&C business plan 

• Develop and execute integrated brand and content marketing strategies that differentiate Urbis and Cistri, enhance brand awareness, and reflect our brand framework, refreshed tone of voice and visual identity 

• Drive the development of sector-specific value propositions and lead key thought leadership campaigns in collaboration with the Senior Communications Manager and sector leaders 

• Oversee multi-channel campaign planning and delivery, including digital, CRM, SEO/SEM, social media, paid media (ATL/BTL), websites and sponsorships and events 

• Champion strong brand governance and brand culture across all internal and external touchpoints, ensuring adherence to brand guidelines and holding stakeholders accountable 

• Establish and refine marketing workflows, tools and processes to streamline delivery, improve ROI and build internal marketing capability 

• Influence and educate stakeholders on the impact of strategic marketing and profiling, prioritising initiatives with measurable business outcomes 

 

About you: 

• Hold a relevant tertiary qualification in marketing, communications or a related discipline 

• 7+ years' experience in strategic marketing and communications, with at least 5 years in a managerial role 

• Experience leading teams and delivering integrated, multi-channel marketing campaigns within a professional services or similar environment 

• Proven track record in brand management, campaign execution, and stakeholder engagement at a senior level 

• Confident influencing and collaborating with leaders to drive marketing strategies that deliver measurable impact 

• Digitally savvy, commercially minded, and always looking for ways to innovate, improve processes, and build team capability 

 

Why Urbis? 

Urbis is committed to fostering an inclusive, flexible, and diverse work environment. We encourage applications from Aboriginal and Torres Strait Islander individuals and those returning to work after a career break. By joining us you will receive many benefits including: 

• Salary continuance insurance, a generous parental leave policy, health & wellbeing programs and much more. 

• Active mentorship by the best in the business, development of career goals and support in achieving them. 

• Investment in ongoing training with all employees provided with an annual training budget. 

• Monthly morning teas and regular social events to celebrate professional and personal wins. 

Across all our sectors, you will play a part in shaping cities and communities. Bring your spark, and shape futures your way. 

 

How to Apply? 

If you are an enthusiastic candidate, with the desire to become part of a driven and highly professional team, click on “Apply for this job.”  

#JoinUrbis #LI-Hybrid  

Recruitment Agencies - thank you for thinking of us.  We do endeavour to fill our opportunities through direct channels wherever possible, however, if we find that we do need agency assistance, we'll be in touch.